Sunday, 09 August, 2020

What percentage of online traffic is mobile? 2020

what percentage of online traffic is mobile - • Mobile percentage of website traffic - What percentage of the world has a cell phone 2020?

In the early 2000’s with the Onset of the Internet Boom, where internet was more of a luxury to now a decade later, where internet is a basic necessity, the world has seen a dynamic change.
The numbers are staggering and mind boggling.
In 2009, a mere 0.9% of people around the world used the internet on their phones.
Since then the pace has kept up and if we talk about 2014, the number had turned 30 times and was 27.1%. If we look into the average year-on year growth, it is an approximate of 127 percentage of growth in the number of
user worldwide.
If we look into analysing this effect, globally we were now buying more smart phones. The feature on Smart phones were getting up to speed with what a computer could do. From a phone just being used for Messaging
and calling, we were transitioning to games to Emails to Instant Messaging to Social Media to Document viewers to just about everything. Today, we do not have one single feature that a high end phone cannot do that a
Computer can, including HD games.
For all the above reasons and more, in 2018 the number was 52.5 percent. Comparing it to 2014 would give us
the staggering 92.6 percent increase in the users who were now mobile.
It is February 2020, Did you know over 20% of mobile-based queries being voice searches in 2019, expected to grow to 30% by the end 2020?

What percentage of the world has a cell phone 2020?

  • By the end 2020, the number of mobile phone users is projected to reach 2.87 billion and thus a steep increase of mobile internet usage.

In January 2019, 4.4 Billion people were active Internet users and almost more than 50% of the video streaming was done through mobile phones.

To give us a brief transitioning period that we all have experience :
2009 – Internet was just about to get enough traction and Iphone was launched.
2009 – Android released .
2010 – Netflix started international streaming (though it reached the peak it deserved somewhere around 2014)
2010 – Facebook had 500 million users, today there are 2.4B users.
2014 – Twitter reached 54 million users
These events lead to a major Mobile phone transition from people who were used to sit on Computers to use their internet to Yahoo and ASL themselves to meet people (LOL), to now just having to do it from their phones.
Convenience, I must say, is one of the reasons that paved this major shift of dynamics.
If we talk about the US, End users spend more than 90% of their internet time on their phones..
Around 90% of all internet users have mobile access, with China, India, and the US leading the way.
In 2019, China had over 800 million internet users of which 95% are Mobile users. The average person in China spends over 2 hours of browsing the internet with an internet speed of over 80 MBPS.
If we talk on India, on an average, an Adult consumers spend over 3 hours and 30 minutes on internet with 82% of them spending their time on their phones.
On an average, an American spends 72% of his time sending mails, responding to texts, socialising, finding places to socialise, browsing on the internet and everything of it , on the plam of their hands, through their
phones. With so many of us glued to our phones, what I am about to say next shouldn’t be a surprise.

2019 recorded the first year in History where an average person spend more time on their phones rather than TV.
LOL talk about progress.

Now let’s figure out the statistics about what really keep us going back again and again to our phones.

What are we really doing on our phones?
In Feb 2020 , stats say that over 92% of people access their Facebook account through our mobile Phones.

Mobile web traffic has now cross the 50% market share of data usage.
Yes, I know, what you are thinking. Social Media , definitely has contributed to this boost.
With numbers like 2.46 billion used in 2017 to around 3.02 billion user in 2019 that are currently watching some funny video or meme-ing or Making GIF’s on the internet space.
The power of Mobile Internet is almost unprecedented and huge.
In 2018, NETFLIX accounted for 15% of the total internet Traffic while YouTube is 11.4%
While talking about Mobile Internet Traffic, YouTube takes away the crown with over 37% of mobile traffic and Facebook accounts only for 8.4% and Instagram around 5.7%.
YouTube Site traffic estimates over a billion mobile views everyday. EVERYDAY.
Another factor that has made the mobile internet frenzy is Shopping. Well, we all are suckers to look pretty or buy fascinating things even if we barely use them. LOL talking about me here.
But yes around 62% of searches on internet leads to something being shopped online .
33.5% of black Friday revenue was accumulated through mobile internet shopping.
In 2019, 252 billion mobile apps were downloaded. The world population is close to 7.5 B right now.
What does that say? If we are doing nothing, we sure are downloading a lot of apps, leading to us spending a lot more time on our phones.

In 2020, Mobile data reached 28.56 exabytes per month. An exabyte is 10 18  or 1,000,000,000,000,000,000 bytes. I know, that many number of zeroes. HUGE.
In the battle of Mobile vs Desktop, Mobile is clearly winning. But as time passes it will gain more traction with more convenience on our palms. Literally, the world will be in our hands and it will weigh less than 400 gm’s(on an average).

Now you know that mobile internet literally moves the world but there is no denying that desktop internet is not going to die anytime soon. It has a basic primal nature to it and it will stay.

But yes, Online future is largely on our Mobile Phones.